Marketing Journal

28 Feb 2017

Maximize your Facebook ads using a pixel

If you plan on advertising on Facebook and want to track website visits then it is imperative that you install the Facebook pixel. In this blog post, we’ll show you how to set it up and how to add some custom parameters for more advanced tracking.

18 Sep 2016

Even the police are doing it.

When small town police departments have a better Twitter strategy than your business, it’s time to review your engagement practices.

13 Sep 2016

Depth vs. Width

It’s better to go deep within your community than to be spread thinly across the masses that don’t care.